People living with mental health conditions are more likely to smoke cigarettes than people without these conditions, and are also likely to smoke more often, be more dependent on nicotine, have stronger withdrawal symptoms when trying to quit, and be overall less successful in quitting.
This study shows that cigarette smokers with mental health conditions had increased quit attempts after reporting having seen the TV ad featuring Tips participant Rebecca, a former smoker living with depression.
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- To access this article online, see: https://academic.oup.com/ntr/article-lookup/doi/10.1093/ntr/nty241.
- For other articles about the impact of the Tips campaign, please visit CDC.gov/tipsimpact.
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