Study shows many young oral nicotine pouch users also smoke and vape

From Truth Initiative

Most young people who use oral nicotine pouches also smoke cigarettes (73%) and nearly half vape nicotine (49%), according to a Truth Initiative study published in Preventive Medicine ReportsOral nicotine pouches from brands like Zyn and On!, which contain nicotine powder in various concentrations and feature youth-appealing flavors, have spiked in popularity over the last several years with unit sales increasing by six-fold between 2019 and 2022.



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